How MitoGrow Helps Plants Recover and Thrive

Sherri Harrah:

I’m Sherry Hara with HomeShow Garden Pros, and I’m here today with Todd from Mitogrow, and I’m super, super excited to introduce you guys to this fabulous product. When he came into the store and we started talking about the product, he said the magic words, and I knew I was going to love this product. He said “biostimulant.”

Todd Colter:

I’m surprised you knew what that was.

Sherri Harrah:

Oh. I am all about the soil and the biology, so anyways, tell us how Mitogrow came to be.

Todd Colter:

Sure. So back in 2017, I had some stressed trees from construction of a house that we built, and the constructions from the digging of the roots, the feeder roots were just basically destroyed.

Sherri Harrah:

Sure.

Todd Colter:

Trees were in decline, had three arborists come out and say, “You know what? There’s nothing we can do. We can maybe fertilize, maybe green it up a little, but I don’t see this reversing or healing itself.” Magically, I got a flyer on my door, and it was from a PhD microbiology professor, going around Houston and Dallas, and actually treating trees and bringing them out of decline. Long story short, he fixed the trees. It happened about six months later, I could see some effects, but after two years, I approached him and said, “What is in here? I think you can do more with this product,” and then I just started reading and inquiring, and it snowballed into making this product.

Sherri Harrah:

Yeah. You got to see it in action?

Todd Colter:

Yes.

Sherri Harrah:

So, we know it works.

Todd Colter:

Right.

Sherri Harrah:

Now, tell us a little bit, because I know biostimulant, right? But it also has the rooting hormone in it.

Todd Colter:

Yes, so that was the key to what he brought, his intellectual property.

Sherri Harrah:

Right.

Todd Colter:

Was he was learning that this IBA, Indole butyric acid, was sparking these feeder roots to grow again, those nice white feeder roots.

Sherri Harrah:

Right.

Todd Colter:

Okay? And that was the key to what this has turned in today. This has IBA with several different biologicals.

Sherri Harrah:

Right, and so it is amazing.

Todd Colter:

So, it’s a very unique biostimulant. You can buy sea kelp on the shelf individually. You can buy microbides individually. You can even buy vacillus, amyliquations, and different strains of them, but what we did was we packaged it all together. That, coupled with the importance of the IBA, turned it into a powder formulation where your biologicals are never losing their viability, because when you add these to water, that’s when they activate. If they’re sitting in water, they’re already activated and decay.

Sherri Harrah:

Yeah, absolutely. So, I’m so excited for you guys to be able to have amazing products like this. We know they work. They’re amazing. They work wonderful with all the other products that we talk about on the show. So, get to mitogrow.com to get your Mitogrow.